{"id":37715,"date":"2018-08-23T12:44:28","date_gmt":"2018-08-23T11:44:28","guid":{"rendered":"https:\/\/essencius.dk\/portfolio-items\/marc-jacobs-daisy-love\/"},"modified":"2023-10-10T10:48:06","modified_gmt":"2023-10-10T09:48:06","slug":"marc-jacobs-daisy-love","status":"publish","type":"avada_portfolio","link":"https:\/\/essencius.dk\/no\/portfolio-items\/marc-jacobs-daisy-love\/","title":{"rendered":"Marc Jacobs"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"37715\" class=\"elementor elementor-37715 elementor-4699\" data-elementor-post-type=\"avada_portfolio\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-691f3cd elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"691f3cd\" data-element_type=\"section\" data-e-type=\"section\" 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elementor-section-height-default elementor-section-height-default\" data-id=\"fbbd6ae\" data-element_type=\"section\" data-e-type=\"section\" 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class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-654285f\" data-id=\"654285f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e772b8f elementor-widget elementor-widget-image\" data-id=\"e772b8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove_LOW-1.gif\" class=\"attachment-full size-full wp-image-33675\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5871e24 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5871e24\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;467b160&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ebf990c\" data-id=\"ebf990c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5b8262 elementor-widget elementor-widget-image\" data-id=\"a5b8262\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1.jpg\" class=\"attachment-full size-full wp-image-33676\" alt=\"\" srcset=\"https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1-200x113.jpg 200w, https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1-300x169.jpg 300w, https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1-400x225.jpg 400w, https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1-600x338.jpg 600w, https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1-768x432.jpg 768w, https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1-800x450.jpg 800w, https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1-1024x576.jpg 1024w, https:\/\/essencius.dk\/wp-content\/uploads\/2018\/08\/MarcJacobs_DaisyLove6-1.jpg 1200w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-666ce28 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"666ce28\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;4b31ae3&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9604633\" data-id=\"9604633\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-282131b elementor-widget elementor-widget-heading\" data-id=\"282131b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Marc Jacobs \u2013 Daisy Love<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2b19a1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b2b19a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3800394 elementor-widget elementor-widget-heading\" data-id=\"3800394\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">UTfordring<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c48b77 elementor-widget elementor-widget-text-editor\" data-id=\"4c48b77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Marc Jacobs \u00f8nsket en skandinavisk lansering av deres nye duft Daisy Love. En lansering som skulle vekke oppmerksomhet b\u00e5de online via sosiale medier og offline gjennom pop-up-butikker og kreativ utdeling av parfymepr\u00f8ver i bybildet.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">V\u00e5r oppgave var \u00e5 aktivere den eksisterende merkevareplattformen og sikre bred synlighet og engasjement gjennom pr\u00f8veutdeling og trafikk til pop-up-butikken.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-891a07e elementor-widget elementor-widget-heading\" data-id=\"891a07e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">L\u00f8sning<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a3ce950 elementor-widget elementor-widget-text-editor\" data-id=\"a3ce950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Den nye duften Marc Jacobs Daisy Love har duftnoter av blant annet multeb\u00e6r, og den forfriskende duften passer perfekt for den unge, skandinaviske kvinnen. Vi lanserte duften b\u00e5de i K\u00f8benhavn og Stockholm med eksklusive forbrukerarrangementer p\u00e5 henholdsvis Magasin og \u00c5hlens.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">I begge byene delte vi ut pr\u00f8ver av duften utenfor varehusene og inviterte alle til en eksklusiv pop-up-butikk inne i varehusene. Her mottok bes\u00f8kende en kupong for en spesielt utviklet og fotogen Daisy Love-is basert p\u00e5 multeb\u00e6r &#8211; den perfekte kombinasjon mellom duft og smak. P\u00e5 denne m\u00e5ten sikret vi trafikk til pop-up-butikken. Trafikken ble raskt konvertert til online synlighet i form av bilder av den eksklusivt merkede Marc Jacobs-isen.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Hele aktiveringen ble sparket i gang av influensere som sikret h\u00f8y synlighet til m\u00e5lgruppen b\u00e5de f\u00f8r, under og etter pr\u00f8veutdelingen.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f2bf95 elementor-widget elementor-widget-heading\" data-id=\"8f2bf95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Resultat<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b82da1 elementor-widget elementor-widget-text-editor\" data-id=\"2b82da1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW17545572 BCX0\" lang=\"NB-NO\" xml:lang=\"NB-NO\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW17545572 BCX0\">I l\u00f8pet av bare to dage<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">ne<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\"> i K\u00f8benhavn og Stockholm delte vi ut 15<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">.<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">000 parfymepr\u00f8ver og serverte 4500 Daisy Love-is med vanilje og multeb\u00e6r. Ved \u00e5 bruke isen som samtalestarter for den nye duften, skapte vi massiv trafikk til pop-up-butikkene<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">.\u00a0Med<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\"> den salgsfokuserte pr\u00f8veutdeling<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">en f\u00f8rte <\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">lanseringen b\u00e5de<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\"> til<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\"> \u00e5 styrke <\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">forbrukernes kj<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">\u00e6rlighet <\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">for varemerke <\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">og\u00a0<\/span><span class=\"NormalTextRun SCXW17545572 BCX0\">salg.<\/span><\/span><span class=\"EOP SCXW17545572 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8aaf2db elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8aaf2db\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-395165c\" data-id=\"395165c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5daadbd elementor-widget elementor-widget-image\" data-id=\"5daadbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"90\" height=\"90\" src=\"https:\/\/essencius.dk\/wp-content\/uploads\/2022\/06\/essencuion-e-logo.png\" class=\"attachment-full size-full wp-image-33189\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5664766 elementor-widget elementor-widget-heading\" data-id=\"5664766\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">SKAL VI SNAKKE?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00da041 elementor-widget elementor-widget-text-editor\" data-id=\"00da041\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Har du en utfordring vi skal hjelpe med?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26a984e elementor-align-center elementor-widget elementor-widget-button\" data-id=\"26a984e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/essencius.dk\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontakt oss<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Marc Jacobs \u2013 Daisy Love UTfordring Marc Jacobs \u00f8nsket en skandinavisk lansering av deres nye duft Daisy Love. En lansering som skulle vekke oppmerksomhet b\u00e5de online via sosiale medier og offline gjennom pop-up-butikker og kreativ [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":32448,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"portfolio_category":[273],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-37715","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-brand-activation-no"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marc Jacobs - Daisy Love - Brandaktivering - Essencius<\/title>\n<meta name=\"description\" content=\"Lancering af Marc Jacobs Daisy Love. Vi aktiverede den eksisterende brandplatform via engagerende sampling og trafik til pop-up shoppen. L\u00e6s casen her:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/essencius.dk\/portfolio-items\/marc-jacobs-daisy-love\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marc Jacobs - Daisy Love - Brandaktivering - Essencius\" \/>\n<meta property=\"og:description\" content=\"Lancering af Marc Jacobs Daisy Love. Vi aktiverede den eksisterende brandplatform via engagerende sampling og trafik til pop-up shoppen. 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