Web traffic is vital to your company regardless of your online goals. However, quality content online is equally important. That’s why we optimize the technical aspects of your website as well as make sure your content reflects your brand and speaks clearly to your audience. Including design aspects.
When you assign Essencius to do your SEO optimization, you engage a team of experts specialized in contextual copy-writing, PR, content and design. Our SEO experts will drive your online presence to the next level.
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At Essencius, we view our clients’ challenges with a 3-dimensional, 360-degree mindset. Our SEO team focuses on five main areas when working with SEO.
We utilize a number of tools to identify hundreds of valuable search terms and then sift through data to choose the best high traffic, low competition and high CTR keywords.
A site audit is key to creating a benchmark as well as identifying areas for improvement. We implement quick wins and devise a long-term strategy to improve your site’s ranking.
Content on your site heavily impacts user experience and search ranking. We make sure visitors understand your pages, can easily find the content and design matches your brand.
Credible sites linking to your website is a valuable currency in search. We analyze your link equity and identify opportunities to build your external inbound page links.
Tracking results is key in everything we do. It provides insight into how changes have had an impact on the page as well as if focus should be shifted to other aspects of the page.
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