Styling a unique brand Located between two historical streets in the city of Esbjerg you can find a brand-new building at Kronprinsensgade 8. A classic red brick facade provides the building with a classic, yet modern and minimalistic look. Here, you get to live in a beautiful architect designed brick building, made of high-quality materials. [...]

yes you kanzi Kanzi® apples have a perfectly balanced taste. They are sweet and sour at the same time, and they have a perfectly crisp texture, which makes them the perfect choice for preparing delicious meals. The apples contribute to an amazing taste, as well as they provide the dish with the energy that you [...]

https://essencius.dk/wp-content/uploads/2022/09/Spisbar-top-beskåret.mp4 From Food Waste to SpisBar’ SPISBAR’ is an INNOVATION PROJECT. Its purpose is to raise attention to and to help create new solutions in the name of REDUCING FOOD WASTE and FOOD LOSS.SPISBAR' is an initiative raised by the think thank called ONE/THIRD - a gathering about preventing food waste and food loss c/o Ministry of Food, [...]

Enter a dream – with Augmented Reality​ Challenge “We want to connect better with young people and give them an idea of what they can experience if they win the EuroJackpot. We want to reach the target group effectively and we want to strengthen our branding universe of ‘dreaming big’. This was the challenge [...]

European Sperm Bank – BlivSædDonor.dk Challenge Three out of four Danish men today have reduced semen quality, and in recent years the demand for donor semen has increased dramatically. European Sperm Bank, one of the world’s largest sperm banks, was in a situation where the demand exceeded their supply. We needed to assist the [...]

https://www.youtube.com/watch?v=rNM0OHNQZWk Calvin Klein Challenge Calvin Klein was to launch the new fragrance called Woman, in Sweden. The perfume is a tribute to women that inspires other women. The perfume should attract attention both online and offline and should focus on different types of women, communities and energies. Solution We decided to launch the new scent [...]

Fuze Tea Challenge When Coca-Cola launched the ice tea Fuze Tea in Denmark, Essencius was lead bureau on the activation. The brand was completely unknown to the Danes. The launch should both create awareness and preference for Fuze Tea in a market where the established ice tea-brands were highly positioned. In addition, the launch [...]

The Anthon Berg Christmas Travel Challenge Essencius blew the whistle to start the Anthon Berg Generosity Express that transported students home to Christmas for free, generosity really became part of the agenda. It was a massive success – both socially, digitally and offline.The following year, the challenge was to create results that were just as [...]

Solar Polaris – ’Paid by the Sun’ Challenge The sourcing and service company, Solar, was ready to establish a subsidiary solar cell company called Solar Polaris. They enlisted us to secure the best possible launch, focusing on the B2C market in Denmark.In our initial research, we discovered a remarkable discrepancy between facts and perception: solar [...]

https://youtu.be/6RDKnshS4Pg COCA-COLA ARCTIC HOME Challenge The polar bear has been one of Coca-Cola’s most treasured icons since 1922. But the home of the polar bear, the Arctic, has been gradually melting due to global warming. Therefore, Coca Cola and the WWF launched a Pan-European campaign ‘Arctic Home’, in order to help the endangered white giants. [...]

https://youtu.be/L307Rse4w-s 3D launch of Coca-Cola ZERO SUGAR® Challenge Coca-Cola Zero® relaunching a new improved flavour, new design, and the new name Coca-Cola ZERO SUGAR®. It was Coca-Cola’s biggest product change in Denmark in seven years, so the beverage company wanted to make something extraordinary out of it. Therefore, Essencius was assigned the task of creating [...]

https://www.youtube.com/watch?v=Fx-GREvVDhs The PANDORA Tour challenge With an impressive brand awareness of more than 90%, PANDORA is one of the most well-known brands in Denmark. However, the jewelry company wished to create a stronger emotional connection between the brand and the Danish consumers. Therefore, Essencius was asked to develop a unique and feel good concept in [...]

https://youtu.be/wTMB3S2vfRg Coca-Cola Life Challenge Coca-Cola Denmark was about to introduce Coca-Cola Life to the Danes. It was the biggest product launch since 2007. Since Denmark was one of the last countries in Western Europe to launch the new taste, many Danes already knew about the product. Hence, the product launch was expected news and we [...]

https://youtu.be/uztjwfR2sa0 Den Gamle Fabrik – Bærfolket (The Berry People) Challenge Den Gamle Fabrik already had an amazing, family-friendly universe with the TV commercial ‘Bærfolket’ (‘The Berry People’). The company wanted to bring ‘Bærfolket’ to life, and establish a more direct and emotional link between the product and the universe – with a clear connection between family and [...]

Toms CSR Challenge For almost ten years, Toms has worked towards complete traceability for their cocoa production to ensure that it is produced under good, sustainable conditions for the farmers and their families. Furthermore, the chocolate manufacturer has developed a special method for improving the cocoa taste. Our challenge was [...]